PIERLUIGI BACCI & ASSOCIATES
EDITORIAL PR and Press Office.
Pierluigi Bacci & Associates is an office of consultation and PR communication, specialized in the field of furniture and fashion accessories, that since 1984 offers flexible services that range from Press Agency to Editorial PR, from the organization of happenings till the presentation of new products, from the concept of instruments and means of communication (catalog, coordinated image, house organ) till the advertising planning.
The difficult task is not to communicate, but to understand what and to whom to communicate.
“The efficiency of our profession as Editorial PR can not be measured on the basis of the width of a smile but by exchanging information, images and symbols. A daily work of creativity, organization and management that allows communication to be targeted, not generic.
We plan communication actions and events that tend to enhance the mark in view of specific targets and we promote Press Relation actions and Press Agency that aim to be the bridge between the company and journalists, that in their turn will be the liaison between the magazine and readers.
A “rationalisation of the emotion” that passes through the concept of made to measure instruments and through the diffusion of short, concise, essential releases: information supported by good pictures, favouring the concept of each newspaper, knowing that the attention can be obtained only through an intelligent selection of topics and products.
We like to communicate news, describe products, make goals that have been reached and goals that have still to be reached known but above all we love to tell and transmit emotions.
A company is not just made up of figures, catalogues, products but also of knowledge, skill, competence, work. And behind everything, in any company, there are people, ideas, dreams.
We are all more vulnerable when we abandon ourselves to imagination, living a dream through the turmoil of emotions.
If this spark illuminates our interlocutor, certainly the message will “spread far and wide”.
P.B.
Pierluigi Bacci & Associates is an office of consultation and PR communication, specialized in the field of furniture and fashion accessories, that since 1984 offers flexible services that range from Press Agency to Editorial PR, from the organization of happenings till the presentation of new products, from the concept of instruments and means of communication (catalog, coordinated image, house organ) till the advertising planning.
The difficult task is not to communicate, but to understand what and to whom to communicate.
“The efficiency of our profession as Editorial PR can not be measured on the basis of the width of a smile but by exchanging information, images and symbols. A daily work of creativity, organization and management that allows communication to be targeted, not generic.
We plan communication actions and events that tend to enhance the mark in view of specific targets and we promote Press Relation actions and Press Agency that aim to be the bridge between the company and journalists, that in their turn will be the liaison between the magazine and readers.
A “rationalisation of the emotion” that passes through the concept of made to measure instruments and through the diffusion of short, concise, essential releases: information supported by good pictures, favouring the concept of each newspaper, knowing that the attention can be obtained only through an intelligent selection of topics and products.
We like to communicate news, describe products, make goals that have been reached and goals that have still to be reached known but above all we love to tell and transmit emotions.
A company is not just made up of figures, catalogues, products but also of knowledge, skill, competence, work. And behind everything, in any company, there are people, ideas, dreams.
We are all more vulnerable when we abandon ourselves to imagination, living a dream through the turmoil of emotions.
If this spark illuminates our interlocutor, certainly the message will “spread far and wide”.
P.B.
